About
A bartending marketplace, built like the events deserve.
bartendersNow™ connects event hosts with professional, identity-verified bartenders across the San Francisco Bay Area. We are a small team in Santa Clara, California — Midnight Logic, Inc. — building software for an industry that has been running on phone calls and PDF invoices.
Our technology
Two algorithms instead of a spreadsheet.
The Stock List
Generates an ingredient-level shopping list — bottles, mixers, garnish, ice — sized for guest count, event length, and the drinks you actually plan to serve. Package-size optimization works out which bottle and pack sizes to buy. Post-event feedback from completed bookings is designed to sharpen future recommendations.
Smart Staffing Calculator
Recommends bartender quantity from guest count, service duration, beverage complexity, and event type. Every input is shown, so you can see how the number was reached.
Our values
What we will not compromise on.
- Identity & payments
- Every bartender must pass Government-ID identity verification through Stripe Identity to be paid through bartendersNow™. We do not conduct background checks.
- Transparency
- 12% to host, 12% to bartender. Both shown before booking. No hidden fees, no membership tiers, no surge surprises.
- Empowerment
- Bartenders set their own rates and choose which events to take. Hosts get planning tools instead of phone-tag with vendors.
- On-platform coordination
- Captain Service pays bartenders for coordination work — so coordination work is paid rather than absorbed.
The company
Midnight Logic, Inc.
Founded 2025 in Santa Clara, California. We build the platform end-to-end. bartendersNow™ is a trademark of Midnight Logic, Inc. If you're exploring this category as an investor, we'd love to hear from you.
Want to be part of it?
Bartenders can sign up now; hosts can ask to be notified when host booking opens. Either way, the PWA opens in your browser — no download required.
Bartender sign-ups are open. Host booking opens soon. You must be 21 or older to sign up.